Engine optimization / 14 tier framework

14 tiers, 112 optimizations.

The 14 tier framework breaks engine optimization into discrete deliverables. Pick a tier, bundle three, or ship the full stack at $11,997 plus $2,997 per month. Each tier has its own scope, prerequisite, deliverable, and FAQ.

01Comparison

All 14 tiers at a glance.

TierNameOne timeMonthly
T1FoundationTechnical SEO, structured data, Core Web Vitals, performance$797$150
T2Search visibilityKeyword clusters, image engine, internal linking, content briefs$797$200
T3AI dominationAnswer engine, generative engine, LLM, AI overview, knowledge graph$1,497$375
T4Entity and authorityPersonal brand, reputation, backlink authority, brand mentions$597$175
T5Local dominationLocal engine, map engine, NAP consistency, voice engine, reviews$697$175
T6Content optimizationPillar pages, content clusters, LSI terms, freshness$697$200
T7Social and brandOpenGraph, Twitter cards, video schema, engagement CTAs$797$250
T8Analytics and conversionGA4, GTM, Search Console, Clarity, retargeting, CRO, A B testing$1,197$350
T9MonitoringRank tracking, competitive analysis, dashboards, uptime alerts$497$150
T10Workflow and operationsWebhook automation, CRM integration, email, SMS, push$597$175
T11Marketplace and retailAmazon, social commerce, ASO, product marketing, inventory$597$175
T12Internationalhreflang, multilingual SEO, international schema$997$250
T13Voice and conversationalVoice search, smart speaker, audio first content$897$275
T14Advanced and immersive3D WebGL, AR, VR, multimedia, scroll choreography, Web3$2,497$600

Full 14 Tier Bundle

$11,997 one time, or $2,997 per month for managed

Saves $2,000 plus versus a la carte at one time pricing.

02Recommended ladder

Where to start.

Most clients ship in this order. The order is not arbitrary; later tiers depend on earlier ones being in place.

  1. First: Tier 1 Foundation. Without Foundation, nothing else works.
  2. Second: Tier 8 Analytics and Conversion. So you can measure what comes next.
  3. Third: Tier 2 Search Visibility plus Tier 3 AI Domination. Where the rankings start.
  4. Fourth: Tier 4 Entity, Tier 5 Local (if applicable), Tier 9 Monitoring.
  5. Then: situational tiers. 6 Content, 7 Social, 10 Workflow, 11 Marketplace, 12 International, 13 Voice, 14 Advanced.